Freemium games: Quake Live and Battlefield Heroes

What are “Freemium” games you ask? Freemium stands for “free-to-play premium games” based on their most popular titles in order to attract new audiences and open new revenue advertising revenue streams. Games like this have been limited in the past […]

freemium gaming

What are “Freemium” games you ask? Freemium stands for “free-to-play premium games” based on their most popular titles in order to attract new audiences and open new revenue advertising revenue streams. Games like this have been limited in the past to flash or 2D games. Implementing games such as these in the FPS market is a new venture and two of the biggest franchises are taking a stab at it: Id Software with their Quake and Doom franchises and Dice the makers of Battlefield 1942, Battlefield 2, and Battlefield 2042.

Id Software is building Quake Live from the widely popular Quake III Arena engine and Dice is building Battlefield Heroes, a brand new “cartoon shooter” similar to the cell-shaded Team Fortress 2 from Valve. Both games will be offering a totally free to play, web based experience that is targeting a broader audience then their typical games which appealed more to the hardcore gamers of the world. This is becoming a popular trend now for gaming with the advent of the Nintendo Wii and more gamers opting to play console games over PC games due to the stringent PC specs required to run the latest FPS games. These games are hoping to capitalize on the idea of the FPS experience without the need for the top of the line PC.

QuakeLive13 quakelive_15.jpg

Quake Live was first announced as “Quake Zero” at 2007’s Quakecon in Dallas,TX. Not much has been shown about Quake Live but from John Carmack’s speech it seems like the game will be the same Quake III game from 8 years ago with some minor tweaking. The game will have the advantage of running at 60 Frames per second on pretty much any modern PC. Not much is said about how the advertising will be implemented in the game but if it is like the picture I mocked up, then I’m not sure if I want to play it.

If you want to sign up for the beta go to http://www.quakelive.com and submit your email.

battlefield-heroes-20080228111415277-000.jpgbattlefield-heroes-20080228111418246-000.jpgbattlefield-heroes-20080228111424386-000.jpg

Battlefield Heroes seems to be a rewritten from the ground up since it is to be a cartoon shooter. From what I read on IGN.com’s preview, the game is free to play, but you’ll have the option to spend cash on microtransactions. The examples they gave were visual items for your character (glasses, hats, boots, jackets etc.) and convenience items. How the convenience items work are kind of a different approach to what you have in MMORPG’s like World of Warcraft where you can play someone to play the game for you to get to a Level 50. In Heroes, you pay for items which give you double the experience of what the free players are getting. The gameplay will be third-person but it will switch to first-person in sniper mode with some guns. On the advertising side, the article states that “advertising exists on the website and on loading screens, but not in the actual game.”

Battlefield Heroes Teaser Trailer

[flv]http://download.nvidia.com/downloads/nZone/videos/battlefield-heroes-trailer.flv[/flv]

Both games look very promising and it will be interesting to see which one wins out in the end. Of the two, Battlefield Heroes looks to be more polished and closer to being released. Keep your eyes open.

Related Posts Plugin for WordPress, Blogger...